Online purchases made up 16.4% of retail sales. The estimate was not adjusted for price changes; total retail sales were $1.8936 trillion in the quarter.
Estimates use the monthly retail survey and administrative records. The published 90% confidence interval for the quarterly change includes zero.
Data
metrics
Reported indicators
Selected numerical indicators for the scope and period defined by the source.
Seasonally adjusted e-commerce sales
310.3 US$ billion
2025-07-01 — 2025-09-30 · Estimate
E-commerce share of retail sales
16.4 percent
2025-07-01 — 2025-09-30 · Estimate
Year-on-year e-commerce sales change
5.1 percent
2025-07-01 — 2025-09-30 · Estimate
Methodology
Quarterly estimate from the U.S. retail survey and administrative records; seasonally adjusted, not adjusted for price changes.
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