Majid Al Futtaim CEO says AI influences about 9% of customer transactions
Majid Al Futtaim Holding CEO Ahmed Galal Ismail said AI agents play a role in about 9% of the group’s customer transactions through recommendations, choices or purchase direction. WAM’s 15 October report quotes him at the Sharjah Investment Forum saying the share was virtually zero a few months earlier.
Source review period: 2026-10-16
Published: · Updated:
The source does not state the event date; the period shown is the source review period.

Ismail also said 25% of the group’s retail business takes place online, a different measure from AI-influenced transactions. He described stronger demand for value amid inflationary pressure alongside continued interest in malls’ social and entertainment experiences. The figures are the CEO’s statements about group operations, rather than UAE-wide statistics.
Data
Group indicators stated by CEO
Forum report dated 15 October
- Share of AI-influenced customer transactions
- ≈9 %
- 2026-10-15 · Observed
- Online share of retail business
- 25 %
- 2026-10-15 · Observed
Methodology
Statements about group operations, not UAE totals. Shares have different scopes; no sample, measurement period or calculation method supplied.
Updated:
Subjects and places
Subject proposals
- Artificial intelligenceSuggested
- Subject suggested from the title or summary: AIwww.wam.ae ↗
Geographic references
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- United Arab Emirates · Place role: Coverage · Place type: Country or area · Location precision: RegionalEvidence
- Explicit preserved editorial country/region; no city or national centroid inferredwww.wam.ae ↗