{"article":{"annotation":{"article_id":"meltwater-we-are-social-digital-2027-genai-use-2026","available_at":"2026-10-21T14:03:00.961176Z","geography_revision":"ef6ee0010dda5fe7b240fd514749b43e214c57da73222d2e40ec83b276dd0977","id":"14836d2c9f8b9df44c72dfab126d73cffb3ae151932d66b248773767e9009ea7","input_sha256":"3e54cf011fe96977d3b73475745fbc570cffc8575098c37dca8fcb3c1dbdbe4a","limitations":["Rule-derived subjects are candidates, not verified editorial labels or calibrated model probabilities.","Coverage is distinct from event location. Unknown country/city/coordinates remain absent; no automatic geocoding.","Article geometries keep their stated precision and methodology; reproducing them is not independent coordinate verification."],"method":"controlled-rules-v1","places":[],"rules_sha256":"fb5ad3c27c91cb840f7a0a05f7f64a5cb26ad0374409ff9457f277c7092e22b4","schema_version":1,"subjects":[{"concept_id":"medtop:20001298","confidence":null,"confidence_method":null,"evidence":[{"field":"en.title+en.summary","language":"en","note":"Subject suggested from the title or summary: generative AI","source_urls":["https://via.ritzau.dk/pressemeddelelse/15237661/meltwater?publisherId=90446"]}],"method":"controlled-rules-v1","rule_id":"artificial-intelligence","status":"candidate"}],"taxonomy_revision":"1f2db31d811fca07e99b16d402c10e2cc2965c9df1c7b41d9be348b40a24e7fb","taxonomy_version":"IPTC Media Topics 2026-Q2"},"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=de","category":"technology","content":{"key_points":[],"paragraphs":["Meltwater und We Are Social veröffentlichten am 21. Oktober ihren Bericht Digital 2027. Darin schätzen sie die Zahl der monatlich aktiven Nutzer generativer KI-Tools auf 3,24 Milliarden oder 38,9 % der Weltbevölkerung. Laut Bericht stieg die Schätzung binnen zwölf Monaten um 57,2 %, was 1,2 Milliarden zusätzlichen Nutzern entspricht.","Der Bericht schätzt außerdem 5,81 Milliarden Social-Media-Nutzeridentitäten, entsprechend 69,9 % der Weltbevölkerung, und einen Jahresanstieg von 2,7 %. Dies sind für den Bericht zusammengestellte Schätzungen und keine direkte Zählung einzelner Menschen; die Social-Media-Kennzahl erfasst Nutzeridentitäten."],"sections":[]},"corrections":[],"country":null,"data":{"blocks":[{"description":{"ar":"تقدّر Meltwater وWe Are Social أن 38.9% من سكان العالم استخدموا أدوات الذكاء الاصطناعي التوليدي خلال الشهر الماضي.","de":"Meltwater und We Are Social schätzen, dass 38,9 % der Weltbevölkerung im vergangenen Monat generative KI-Tools nutzten.","en":"Meltwater and We Are Social estimate that 38.9% of the world’s population used generative AI tools in the past month.","es":"Meltwater y We Are Social calculan que el 38,9% de la población mundial utilizó herramientas de IA generativa el mes pasado.","fr":"Meltwater et We Are Social estiment que 38,9 % de la population mondiale a utilisé des outils d’IA générative le mois dernier.","pt":"Meltwater e We Are Social estimam que 38,9% da população mundial usou ferramentas de IA generativa no último mês.","tr":"Meltwater ve We Are Social, dünya nüfusunun %38,9’unun geçen ay üretken yapay zekâ araçlarını kullandığını tahmin ediyor."},"id":"announcement","items":[{"date":"2026-10-21","description":{"ar":"أصدرت Meltwater وWe Are Social تقرير Digital 2027 في 21 أكتوبر، مقدرتين عدد المستخدمين النشطين شهرياً لأدوات الذكاء الاصطناعي التوليدي بـ3.24 مليار، أي 38.9% من سكان العالم. ويقول التقرير إن العدد التقديري ارتفع 57.2% خلال الاثني عشر شهراً السابقة، مضيفاً 1.2 مليار مستخدم.","de":"Meltwater und We Are Social veröffentlichten am 21. Oktober ihren Bericht Digital 2027. Darin schätzen sie die Zahl der monatlich aktiven Nutzer generativer KI-Tools auf 3,24 Milliarden oder 38,9 % der Weltbevölkerung. Laut Bericht stieg die Schätzung binnen zwölf Monaten um 57,2 %, was 1,2 Milliarden zusätzlichen Nutzern entspricht.","en":"Meltwater and We Are Social released their Digital 2027 report on 21 October, estimating 3.24 billion active monthly users of generative AI tools, or 38.9% of the global population. The report says the estimated number rose 57.2% over the previous 12 months, adding 1.2 billion users.","es":"Meltwater y We Are Social publicaron el 21 de octubre su informe Digital 2027, que estima en 3.240 millones los usuarios activos mensuales de herramientas de IA generativa, equivalentes al 38,9% de la población mundial. Según el informe, la cifra estimada creció un 57,2% en los 12 meses anteriores, con 1.200 millones de usuarios adicionales.","fr":"Meltwater et We Are Social ont publié le 21 octobre leur rapport Digital 2027, qui estime à 3,24 milliards le nombre d’utilisateurs actifs mensuels d’outils d’IA générative, soit 38,9 % de la population mondiale. Selon le rapport, cette estimation a progressé de 57,2 % en douze mois, soit 1,2 milliard d’utilisateurs supplémentaires.","pt":"A Meltwater e a We Are Social lançaram em 21 de outubro o relatório Digital 2027, que estima em 3,24 bilhões o número de usuários ativos mensais de ferramentas de IA generativa, ou 38,9% da população mundial. O relatório afirma que a estimativa cresceu 57,2% nos 12 meses anteriores, com 1,2 bilhão de usuários adicionais.","tr":"Meltwater ve We Are Social, Digital 2027 raporunu 21 Ekim’de yayımlayarak üretken yapay zekâ araçlarının aylık aktif kullanıcı sayısını 3,24 milyar, yani dünya nüfusunun %38,9’u olarak tahmin etti. Rapora göre tahmini sayı önceki 12 ayda %57,2 artarak 1,2 milyar kullanıcı eklendi."},"label":{"ar":"تقرير Digital 2027 يقدّر مستخدمي الذكاء الاصطناعي التوليدي شهرياً بـ3.24 مليار","de":"Digital-2027-Bericht schätzt 3,24 Milliarden monatliche Nutzer generativer KI","en":"Digital 2027 report estimates 3.24 billion monthly generative AI users","es":"El informe Digital 2027 estima 3.240 millones de usuarios mensuales de IA generativa","fr":"Le rapport Digital 2027 estime à 3,24 milliards le nombre d’utilisateurs mensuels de l’IA générative","pt":"Relatório Digital 2027 estima 3,24 bilhões de usuários mensais de IA generativa","tr":"Digital 2027 raporu aylık üretken yapay zekâ kullanıcılarını 3,24 milyar olarak tahmin ediyor"},"status":"occurred"}],"methodology":{"ar":"يعتمد على الإعلان المصدر ولا يضيف نتائج لم يذكرها المصدر.","de":"Auf Grundlage der Mitteilung; nicht genannte Ergebnisse werden nicht behauptet.","en":"Based on the source announcement; no outcomes beyond those stated are asserted.","es":"Basado en el anuncio original, sin afirmar resultados que la fuente no menciona.","fr":"Fondé sur l’annonce source, sans avancer de résultats qu’elle ne mentionne pas.","pt":"Baseado no anúncio original, sem afirmar resultados que a fonte não menciona.","tr":"Kaynak duyurusu temel alınmıştır; açıklanmayan sonuçlar ileri sürülmemiştir."},"sourceUrls":["https://via.ritzau.dk/pressemeddelelse/15237661/meltwater?publisherId=90446"],"title":{"ar":"تقرير Digital 2027 يقدّر مستخدمي الذكاء الاصطناعي التوليدي شهرياً بـ3.24 مليار","de":"Digital-2027-Bericht schätzt 3,24 Milliarden monatliche Nutzer generativer KI","en":"Digital 2027 report estimates 3.24 billion monthly generative AI users","es":"El informe Digital 2027 estima 3.240 millones de usuarios mensuales de IA generativa","fr":"Le rapport Digital 2027 estime à 3,24 milliards le nombre d’utilisateurs mensuels de l’IA générative","pt":"Relatório Digital 2027 estima 3,24 bilhões de usuários mensais de IA generativa","tr":"Digital 2027 raporu aylık üretken yapay zekâ kullanıcılarını 3,24 milyar olarak tahmin ediyor"},"type":"events","updatedAt":"2026-10-21T11:26:04Z"},{"description":{"ar":"أعداد المستخدمين الشهرية ونسب السكان التي قدّرها وجمعها تقرير Digital 2027. ويعدّ مؤشر التواصل الاجتماعي هويات المستخدمين لا الأشخاص الفريدين.","de":"Für Digital 2027 zusammengestellte und geschätzte monatliche Nutzerzahlen und Bevölkerungsanteile. Die Social-Media-Kennzahl zählt Nutzeridentitäten, keine einzelnen Menschen.","en":"Monthly user counts and population shares estimated and compiled for the Digital 2027 report. The social-media measure counts user identities, not unique people.","es":"Cifras mensuales de usuarios y proporciones de población estimadas y recopiladas para Digital 2027. La métrica social cuenta identidades de usuario, no personas únicas.","fr":"Nombres mensuels d’utilisateurs et parts de population estimés et compilés pour Digital 2027. L’indicateur social compte des identités, et non des personnes uniques.","pt":"Contagens mensais e parcelas populacionais estimadas e reunidas para o Digital 2027. A métrica de redes sociais conta identidades de usuários, não pessoas únicas.","tr":"Digital 2027 raporunun derlediği ve tahmin ettiği aylık kullanıcı sayıları ve nüfus paylarıdır. Sosyal medya göstergesi benzersiz kişileri değil kullanıcı kimliklerini sayar."},"id":"digital-estimates","items":[{"basis":"estimate","label":{"ar":"المستخدمون النشطون شهرياً للذكاء الاصطناعي التوليدي","de":"Monatlich aktive Nutzer generativer KI","en":"Monthly active generative-AI users","es":"Usuarios activos mensuales de IA generativa","fr":"Utilisateurs actifs mensuels de l’IA générative","pt":"Usuários ativos mensais de IA generativa","tr":"Aylık üretken yapay zekâ kullanıcıları"},"measure":{"aggregation":"stock","frequency":"monthly","geography":"world","id":"digital2027-genai-monthly-active-users","periodRole":"reference-period","unitCode":"billion-count"},"period":"2026-10","unit":"billion people","value":3.24},{"basis":"estimate","label":{"ar":"الحصة المقدّرة من سكان العالم الذين يستخدمون الذكاء الاصطناعي التوليدي","de":"Geschätzter Anteil der Weltbevölkerung, der generative KI nutzt","en":"Estimated share of world population using generative AI","es":"Proporción estimada de la población mundial que usa IA generativa","fr":"Part estimée de la population mondiale utilisant l’IA générative","pt":"Parcela estimada da população mundial que usa IA generativa","tr":"Dünya nüfusunun üretken yapay zekâ kullanan tahmini payı"},"measure":{"aggregation":"rate","frequency":"monthly","geography":"world","id":"digital2027-genai-share-world-population","periodRole":"reference-period","unitCode":"percent"},"period":"2026-10","unit":"percent","value":38.9},{"basis":"estimate","label":{"ar":"هويات مستخدمي وسائل التواصل الاجتماعي","de":"Social-Media-Nutzeridentitäten","en":"Social-media user identities","es":"Identidades de usuarios de redes sociales","fr":"Identités d’utilisateurs des réseaux sociaux","pt":"Identidades de usuários de redes sociais","tr":"Sosyal medya kullanıcı kimlikleri"},"measure":{"aggregation":"stock","frequency":"monthly","geography":"world","id":"digital2027-social-user-identities","periodRole":"reference-period","unitCode":"billion-count"},"period":"2026-10","unit":"billion","value":5.81},{"basis":"estimate","label":{"ar":"حصة هويات مستخدمي التواصل من سكان العالم","de":"Anteil der Social-Media-Identitäten an der Weltbevölkerung","en":"Share of world population represented by social-media user identities","es":"Proporción de identidades sociales sobre la población mundial","fr":"Part des identités d’utilisateurs sociaux dans la population mondiale","pt":"Parcela das identidades sociais na população mundial","tr":"Dünya nüfusunda sosyal medya kullanıcı kimliklerinin payı"},"measure":{"aggregation":"rate","frequency":"monthly","geography":"world","id":"digital2027-social-identities-share","periodRole":"reference-period","unitCode":"percent"},"period":"2026-10","unit":"percent","value":69.9}],"methodology":{"ar":"تقديرات عالمية حالية في تقرير Digital 2027 الصادر في 21 أكتوبر 2026 وليست توقعات لعام 2027. يقدّر مؤشر الذكاء الاصطناعي المستخدمين النشطين شهرياً، بينما يحصي مؤشر التواصل هويات المستخدمين لا الأشخاص الفريدين.","de":"Aktuelle weltweite Schätzungen aus Digital 2027, veröffentlicht am 21. Oktober 2026, keine Prognosen für 2027. Die KI-Kennzahl schätzt monatlich aktive Nutzer; die Social-Media-Kennzahl zählt Nutzeridentitäten statt einzelner Personen.","en":"Current global estimates in Digital 2027, released on 21 October 2026, rather than forecasts for 2027. The AI measure estimates monthly active users; the social-media measure counts user identities rather than unique people.","es":"Estimaciones mundiales actuales de Digital 2027, publicado el 21 de octubre de 2026, no previsiones para 2027. La IA mide usuarios activos mensuales estimados; las redes sociales cuentan identidades de usuario, no personas únicas.","fr":"Estimations mondiales actuelles de Digital 2027, publié le 21 octobre 2026, et non prévisions pour 2027. L’IA mesure les utilisateurs actifs mensuels estimés ; les réseaux sociaux comptent des identités, pas des personnes uniques.","pt":"Estimativas globais atuais de Digital 2027, publicado em 21 de outubro de 2026, não previsões para 2027. A medida de IA estima usuários ativos mensais; a de redes sociais conta identidades de usuários, não pessoas únicas.","tr":"21 Ekim 2026’da yayımlanan Digital 2027 raporunun güncel küresel tahminleri; 2027 tahmini olarak etiketlenmez. Yapay zekâ göstergesi aylık etkin kullanıcı tahminidir; sosyal medya göstergesi tekil kişiler değil kullanıcı kimlikleridir."},"sourceUrls":["https://via.ritzau.dk/pressemeddelelse/15237661/meltwater?publisherId=90446"],"title":{"ar":"تقديرات التقرير للاستخدام الرقمي العالمي","de":"Berichtsschätzungen zur weltweiten digitalen Nutzung","en":"Report estimates of global digital use","es":"Estimaciones del informe sobre uso digital mundial","fr":"Estimations du rapport sur l’usage numérique mondial","pt":"Estimativas do relatório sobre uso digital global","tr":"Raporun küresel dijital kullanım tahminleri"},"type":"metrics","updatedAt":"2026-10-21T11:28:55Z"}],"version":1},"data_downloads":[{"formats":{"csv":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026/data/announcement?lang=de&format=csv","json":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026/data/announcement?lang=de&format=json"},"id":"announcement"},{"formats":{"csv":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026/data/digital-estimates?lang=de&format=csv","json":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026/data/digital-estimates?lang=de&format=json"},"id":"digital-estimates"}],"data_types":["events","metrics"],"editorial_illustration":{"alt":"Konzeptionelle Darstellung von Technologie, Prozessoren und verbundenen Informationen.","asset_id":"newsverum-v1-technology","avif_variants":[{"height":320,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-480.avif","width":480},{"height":480,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-720.avif","width":720},{"height":640,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-960.avif","width":960},{"height":800,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1200.avif","width":1200},{"height":1024,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1536.avif","width":1536}],"credit":"Newsverum","documentary":false,"height":1024,"kind":"symbolic-editorial-illustration","language":"de","scope":"topic","url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1536.webp","variants":[{"height":320,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-480.webp","width":480},{"height":640,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-960.webp","width":960},{"height":1024,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1536.webp","width":1536}],"width":1536},"event_id":"event-c9fd637c-db9f-5a15-bf70-a90690f1e274","event_period":"2026-10-21","event_period_basis":"event-or-reference-period","id":"meltwater-we-are-social-digital-2027-genai-use-2026","image":null,"importance":0.6,"language":"de","modified_at":"2026-10-21T14:02:44+00:00","publication_basis":"publication-record","published_at":"2026-10-21T14:02:44+00:00","reading_minutes":1,"region":"world","section_illustration":{"alt":"Konzeptionelle Darstellung von Technologie, Prozessoren und verbundenen Informationen.","asset_id":"newsverum-v1-technology","avif_variants":[{"height":320,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-480.avif","width":480},{"height":480,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-720.avif","width":720},{"height":640,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-960.avif","width":960},{"height":800,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1200.avif","width":1200},{"height":1024,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1536.avif","width":1536}],"credit":"Newsverum","documentary":false,"height":1024,"kind":"symbolic-editorial-illustration","language":"de","scope":"section","url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1536.webp","variants":[{"height":320,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-480.webp","width":480},{"height":640,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-960.webp","width":960},{"height":1024,"url":"https://newsverum.com/assets/newsverum/illustrations/v1/technology-1536.webp","width":1536}],"width":1536},"slug":"meltwater-we-are-social-digital-2027-genai-use-2026","sources":[{"checkedAt":"2026-10-21","name":"Meltwater and We Are Social","publishedAt":"2026-10-21","url":"https://via.ritzau.dk/pressemeddelelse/15237661/meltwater?publisherId=90446"}],"summary":"Meltwater und We Are Social schätzen, dass 38,9 % der Weltbevölkerung im vergangenen Monat generative KI-Tools nutzten.","text":"Meltwater und We Are Social schätzen, dass 38,9 % der Weltbevölkerung im vergangenen Monat generative KI-Tools nutzten.\n\nMeltwater und We Are Social veröffentlichten am 21. Oktober ihren Bericht Digital 2027. Darin schätzen sie die Zahl der monatlich aktiven Nutzer generativer KI-Tools auf 3,24 Milliarden oder 38,9 % der Weltbevölkerung. Laut Bericht stieg die Schätzung binnen zwölf Monaten um 57,2 %, was 1,2 Milliarden zusätzlichen Nutzern entspricht.\n\nDer Bericht schätzt außerdem 5,81 Milliarden Social-Media-Nutzeridentitäten, entsprechend 69,9 % der Weltbevölkerung, und einen Jahresanstieg von 2,7 %. Dies sind für den Bericht zusammengestellte Schätzungen und keine direkte Zählung einzelner Menschen; die Social-Media-Kennzahl erfasst Nutzeridentitäten.","title":"Digital-2027-Bericht schätzt 3,24 Milliarden monatliche Nutzer generativer KI","topics":[],"translations":[{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=tr","language":"tr","url":"https://newsverum.com/tr/news/meltwater-we-are-social-digital-2027-genai-use-2026"},{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=en","language":"en","url":"https://newsverum.com/en/news/meltwater-we-are-social-digital-2027-genai-use-2026"},{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=ar","language":"ar","url":"https://newsverum.com/ar/news/meltwater-we-are-social-digital-2027-genai-use-2026"},{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=fr","language":"fr","url":"https://newsverum.com/fr/news/meltwater-we-are-social-digital-2027-genai-use-2026"},{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=es","language":"es","url":"https://newsverum.com/es/news/meltwater-we-are-social-digital-2027-genai-use-2026"},{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=de","language":"de","url":"https://newsverum.com/de/news/meltwater-we-are-social-digital-2027-genai-use-2026"},{"api_url":"https://newsverum.com/api/v1/articles/meltwater-we-are-social-digital-2027-genai-use-2026?lang=pt","language":"pt","url":"https://newsverum.com/pt/news/meltwater-we-are-social-digital-2027-genai-use-2026"}],"url":"https://newsverum.com/de/news/meltwater-we-are-social-digital-2027-genai-use-2026"},"version":"1"}